Marketing Solutions

Innovative Loyalty Marketing

Most card programs have limited use, distribution and acceptance because they do not truly engage and build affinity with the consumer nor do they have cards that work on single use platforms.
In the retail environment, TranLogix has recognized that timing is everything - especially when the consumer's wallet is accessible. Accordingly, TranLogix is building loyalty programs at the POS/POU that not only encourage consumer participation but also present real-time cross selling offers and redemption of accrued points opportunities.

The major differentiator between TranLogix's solution and any others are that we maintain all the data records for activation and processing of the cards so all the information is stored by us and does not require any third party processor eliminating latency and reducing costs.



more » TranLogix prides itself on its advanced loyalty/frequency and promotional capabilities tied to the use of a card. As previously discussed, TranLogix offers basic frequency program capabilities by allowing consumers to accumulate points for redemption of goods in real-time at the POS/ POU. Beyond basic loyalty/frequency programs, TranLogix supports a wide range of loyalty promotions including:

Competitive Marketing Solutions

TranLogix's Advanced Marketing Group focuses on creating marketing and advertising solutions for companies that target consumers of specific types of products at either POS/POU or online. By offering similar or complementary product "coupons" at the POS/POU, we are able to customize target marketing solutions similar to the methodology of Google. Since all of the "coupons" can either be printed on a receipt of a GovTeller™/POSlinx™ terminal or stored on a Gift/Stored Value card, the consumer has flexibility with multiple ways for redemption. This dynamic advertising vehicle is stored at TranLogix's marketing headquarters and can be activated at specific stores or groups of stores and altered on a regular basis, all of which can be determined by the advertiser.

This model not only increases traffic to a specific retailer, but also provides greater value to the consumer who can benefit from each transaction.

Read More About Our Services.

Terminal Solutions

Multi-function, multi-use terminals at no incremental costs to retailers.

Card Programs

Activate, load, and reload gift cards as well as accept credit/ATM cards.

Payment Processing

Activate and process transactions at much more competitive rates.